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Smoove Move App Walkthrough

We were asked to create an animated explainer video for Smoove Move - a new app which helps people move house effortlessly. The app can help you find a new mortgage, help you get deals on energy and broadband, and also connects you to local tradespeople.


Method

We took screengrabs of each screen in the app and created a walkthrough of the app in After Effects, comping in green screen footage of a hand pressing the relevant parts of the app interface as they’re mentioned. The animation was completed within two weeks.