The HairShark gets its name from the fins which run along the back of the brush which help to create volume. She told Periscope that filming a turnaround wasn’t practical as she needed the product to turn around suspended in mid air at a particular angle. Periscope created the photo-realistic 3D model with packaging in 2 days.
The turnaround appears on the landing page of the official hairshark website: https://hairshark.com/
Jo emailed us to say “The work is fantastic and I’m really happy with it all. Well done.”