We won a competitive tender to create an animation for Oldham Council to encourage shoppers back to the town’s high streets when the shops re-open on 12th April. The animation centres around a main character, Mark Crossley, a real-life fishmonger who works at Tommyfield Market in Oldham. He tells us what a tough year it’s been and how he adapted his business, and he reminds us to wash hands, wear a mask and stay two metres apart when we return to the shops. He ends with saying, “We’re stronger together, better as one. Let’s make Oldham safe for everyone.”
Co-Directors Paul and Jo Perry, who live and work in Delph, Oldham, were delighted to be involved with the project.
Paul said: “To keep the animation more authentically Oldham, we licensed a brass band music track recorded by Delph Band entitled ‘Hail Similing Morn’ which fitted beautifully. The rhyming script was a collaboration between Oldham Council and Oldham-based script writer Cali Warham, and local voice-actor Matt Cummings provided the narration for us”.
Jo added: “The council loved the 3D style we proposed, and we’re really pleased with the outcome. We hope the animation encourages residents back to the shops, and reminds them to do their bit to stay safe.”
The animation was funded by The Reopening High Streets Safely Fund, set up by the European Regional Development Fund and Her Majesty’s Government.